Last Updated: [Insert Date]

Welcome to The Equestrian Gear Shop (“we,” “us,” or “our”). At equestrian-stores.com, we value your trust as much as you value quality tack for your equestrian pursuits. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase from us.

Just as proper gear is essential for a safe ride, proper data protection is essential for your online experience. Please read this policy carefully. By accessing or using our site, you agree to this Privacy Policy.

1. Information We Collect

We collect information that helps us saddle up your shopping experience:

  • Personal Information: When you make a purchase, we collect your name, billing/shipping address, email address, phone number, and payment details (processed securely through our PCI-DSS compliant systems).
  • Order Information: Details about the equestrian products you purchase (from bridles to breeches) and your order history.
  • Device Information: We automatically collect certain data about the device you use to access our site (IP address, browser type, operating system).
  • Usage Data: Information about how you interact with our site (pages viewed, time spent, referring website).

2. How We Use Your Information

We use your information with the same care we’d use in selecting quality horse gear:

  • To process and fulfill your orders for equestrian equipment
  • To communicate with you about your orders, account, or inquiries
  • To screen for potential risk or fraud (especially important for high-value items like Hit Air vests)
  • To improve and optimize our website (ensuring you can find those perfect paddock boots quickly)
  • To send marketing communications if you’ve opted in (we’ll never spam your stable)
  • To comply with legal obligations

3. Sharing Your Information

We treat your data with the same discretion we’d expect for our own:

  • Service Providers: We share information with trusted third parties who assist us in operating our website, conducting business (like payment processors and shipping carriers), always with strict confidentiality agreements.
  • Legal Compliance: We may disclose information when required by law or to protect our rights.
  • Business Transfers: In the event of a merger or sale, customer information may be transferred as a business asset.

We never sell your personal information to third-party marketers.

4. Data Storage & Security

We protect your data with the same vigilance as we’d protect premium riding gear:

  • All transactions are processed through 256-bit SSL encrypted channels
  • We are PCI-DSS compliant and never store full payment details on our servers
  • Data is stored on secure servers with limited access
  • While we implement robust security measures, no system is 100% secure—we recommend using strong passwords and protecting your login information

5. International Data Transfers

As we serve equestrians worldwide (except parts of Asia and remote areas), your information may be transferred to and processed in countries other than your own. We ensure all transfers comply with applicable data protection laws.

6. Your Rights

You have rights regarding your personal data, including:

  • Access: Request a copy of the personal data we hold about you
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal data under certain circumstances
  • Opt-Out: Unsubscribe from marketing communications at any time

To exercise these rights, please contact us at [email protected]. We may need to verify your identity before processing requests.

7. Cookies & Tracking Technologies

Our website uses cookies—small data files—to enhance your shopping experience:

  • Essential Cookies: Necessary for site functionality (like keeping items in your cart while you browse for matching gloves)
  • Performance Cookies: Help us understand how riders use our site so we can improve it
  • Marketing Cookies: Used to show relevant ads (you can opt out through your browser settings)

You can control cookies through your browser settings, though disabling some may affect site functionality.

8. Changes to This Policy

We may update this policy occasionally—just as we update our product line with the latest equestrian gear. The updated version will be posted here with a new “Last Updated” date.

9. Contact Us

For questions about this Privacy Policy or your personal data:

The Equestrian Gear Shop
2732 Ashton Lane
Austin, TX 78701
United States
Email: [email protected]